Graphic Designing Importance in Different Industries | pt.2
4. Software
The last time you downloaded software or an app, you likely noticed a cover image that drew your attention. Even something as technical as new software needs an image making it attractive to its target audience.
Those who design software may have a background in graphic design, or elements of it, and do some of the image work themselves. On the other hand, they might also hire a freelance graphic designer for this type of work.
5. Trade Shows
The last time you attended a trade show, you might not have realized just how much graphic design you encountered as you walked from booth to booth throughout the exhibits. The typical trade show offers signage pointing you in the direction you need to go, each booth has a unique look and additional signs pull you into the experience in each stall.
All these elements come together because a graphic designer somewhere created the look with an eye toward what draws people in. Graphic designers for trade shows must consider the viewing distance for each sign and come up with a seamless look that attracts attention from a distance, as well as up close. The look must also coincide with the company’s overall brand standards.
6. E-Commerce
Online-only stores need graphic design more than some other types of businesses that rely on physical products to draw in customers. E-commerce needs a strong logo, a user-friendly design and unique images that clearly show the product or service.
Almost every graphic designer will create a website at some point in their career. Designers typically work for marketing agencies, design firms or set out as freelance designers. Freelancers usually work with smaller businesses. Think about it — every website you visit has a designer of some sort behind it, and there are millions of sites in
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