Graphic Designing and its Importance

    

What is Graphic Design?

Graphic design is a craft where professionals create visual content to communicate messages. By applying visual hierarchy and page layout techniques, designers use typography and pictures to meet users’ specific needs and focus on the logic of displaying elements in interactive designs, to optimize the user experience.

Importance of graphic design in social media

The popularity of social media platforms has skyrocketed in the last decade with billions of users having their accounts on at least 4 of the top 10 of these platforms. And, it is a graphic design that plays an increasingly important role in not only building brand awareness and recognition but, also attracting the user's attention as well. So, if you’ve been neglecting your social media designs considering them to be of least importance, it’s about time for you to rectify the mistake and build up your brand’s identity.

we will discuss some very crucial points that will reflect the importance of graphic design in social media marketing-

• Makes it look professional

• Provides the expected brand recognition

• Works on the attention span

• Caters to the ‘Digital Natives’

• Sends across a clear message

Did you know: 

Social media users share infographics 3 times more than they share any other type of content. This makes it pretty evident that graphics are the most shareable form of content for social media

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